Riyan Al-Ghamdi
Strategy. Systems. Delivery. I diagnose business problems and design the solution: process, systems, and growth.
Most of the work is scoping the right fix and managing it through to delivery, and when it's faster or cleaner to build it myself, I do that too, end to end.
Diagnose. Scope. Deliver.
I get to the root of a business problem, design the solution, and see it through, building it myself when that's the fastest path.
Case Studies
Problems, solutions, and outcomes.
Approach
How I scope and run delivery.
About
Business-first, technical enough to execute.
## > Things I’ve Built
Headless Shopify Store
Shipping & improvingProblem
A streetwear brand's storefront couldn't hold up under high-traffic product drops, so slow pages and checkout failures were costing sales.
Recommendation
Scoped a headless build to decouple the storefront from Shopify's default templating, prioritizing load speed and checkout reliability.
Delivered
Custom storefront on the Shopify Storefront API: product pages, cart and checkout, and collections, built performance-first.
Outcome
Drops now run without downtime.
AI-Powered Trading System
Live on demoProblem
A trading strategy was being run manually and inconsistently, with no clear view into risk or performance.
Recommendation
Designed an ensemble signal model with defined risk parameters and a monitoring layer, rather than a single black-box predictor.
Delivered
Live signal generation, automated execution, and a dashboard with logging, summaries, and Telegram alerts.
Outcome
Running live on demo with full visibility into every trade and risk exposure.
Client Acquisition Automation
In productionProblem
A service business was losing leads between first contact and follow-up because the process was manual and inconsistent.
Recommendation
Mapped the full lead lifecycle and scoped an automated pipeline from capture to onboarding to replace ad hoc follow-up.
Delivered
Lead capture wired into a Notion CRM, automated follow-up sequences, status tracking, and reporting dashboards.
Outcome
Leads no longer fall through the cracks, with follow-up handled consistently and without manual effort.
Performance-Based Agency Model
OperatingProblem
Clients wanted results tied to outcomes, not a standard retainer for deliverables, and the existing model wasn't proving its value fast enough.
Recommendation
Redesigned the offer around performance: positioning, funnels, and automation bundled under a model tied to results rather than hours.
Delivered
End-to-end brand, funnel, and automation infrastructure built to scale multiple clients under the new model.
Outcome
A repeatable, performance-tied engagement model now operating across clients.
## > How I Work
Understand
Get to the actual problem, not the symptom, not the assumed fix.
Scope
Design the solution: process, systems, and what needs to be built.
Deliver
Manage the build, or build it myself when that's the faster path.
Measure
Check the outcome against the original problem, and adjust.